Fields of expertise


Workshop Captivating Content Workshop Captivating Content

Your editorial or media strategy never seems to deliver the desired results? Your releases, mails, blogs or posts are rarely read? With InstiCOM’s Captivating Content workshop, you can increase the output of your editorial efforts and media outreaches. You will learn how people search for information today and how you can attract their attention. You will also discover how editorial desks work and how journalists process information.

During this workshop, you will uncover the true media value of your activities, ideas and opinions, as well as how to maximize this. At the end of this session, you will be able to distinguish between major and minor issues from a press perspective, and bring across an accessible message. InstiCOM teaches you how to see things from the perspective of a journalist or a member of your target audience.




InstiCOM creates structural media attention for the airport

Brussels South Charleroi Airport     Other (customer) testimonials